12 août 2019

The tiny video store that survived Netflix


In the wake of an algorithm-led video store apocalypse, Captain Video stays afloat by offering the human touch.

“Where the hell have you been? I haven’t seen you in 6 months!”

Ira Belfer rises from his throne (a well-worn dining chair from the 1980s), circumvents a countertop cluttered with VHS tapes, and lumbers toward a well-tanned man in a polo shirt who’s just walked into his store. “What, you’re done watching movies now?”

It’s a question Belfer has found himself asking a lot in recent years.

- Hustle